THE FAMILY THERAPY PLACE

I was approached by The Family Therapy Place when they were just starting their own practice. They wanted a logo that felt welcoming and calming to everyone. 

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The Family Therapy Place specializes in relational attachment therapy. People who are seeking help are often strained by the relationships they have and need an atmosphere of safety to express themselves.

To achieve the goals of the client, I started by drawing letters with rounded shapes and calming colors. We found a mark that matched their aesthetic and created patterns to match. The logo was hand drawn before being vectorized.